The legendary Italian racing team whose performance-driven identity shapes a global lifestyle brand of apparel and accessories.
ORIGIN
Italy
PRICE TIER
premium
Scuderia Ferrari is the official racing division of the iconic Italian automaker, founded by Enzo Ferrari in 1929. While its primary purpose is competing at the highest levels of motorsport, particularly in the Formula One World Championship where it is the oldest and most successful team, the Scuderia Ferrari name also extends to a massive global lifestyle brand. This extension translates the passion and performance of the racetrack into fashion and accessories for its worldwide fanbase, known as the 'Tifosi'. The brand's product lines, often created in partnership with leading companies like Puma and Ray-Ban, include everything from team replica apparel and fanwear to premium jackets, shoes, and watches.