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serge denimes

London-based jewellery brand known for its design-led, affordable pieces crafted from 925 Sterling Silver.

ORIGIN

United Kingdom

PRICE TIER

contemporary

Founded in 2011 by Oliver Proudlock, Serge DeNimes began as a creative outlet with a line of graphic t-shirts before pivoting to focus entirely on jewellery in 2017. The London-based brand has since established itself by offering premium, yet affordable, men's jewellery. Every piece is designed in-house and crafted from 925 Sterling Silver, hallmarked by the Goldsmiths' Assay Office to certify its quality. The brand releases four themed collections annually, drawing inspiration from art, history, and cultural movements.

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