French artist’s visionary fragrance and makeup house known for its poetic, narrative-driven, and unconventional scents.
ORIGIN
France
PRICE TIER
luxury
Serge Lutens is the namesake brand of the visionary French multi-hyphenate—photographer, makeup artist, hairstylist, and perfumer—launched in 2000. Lutens, a revolutionary force in beauty since his work with Dior in the 1960s and Shiseido in the 1980s, established his own line to offer a deeply personal and uncompromising approach to fragrance. The brand is celebrated for pioneering niche perfumery and creating complex, evocative scents that defy traditional gender classifications. Inspired by his travels, particularly to Morocco, and his own vivid imagination, the fragrances are potent olfactory stories.