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seven

Los Angeles-based brand that pioneered the premium denim market with its focus on innovative fabrics, fit, and refined design.

ORIGIN

USA

PRICE TIER

premium

Founded in Los Angeles in 2000 by Michael Glasser, Peter Koral, and Jerome Dahan, 7 For All Mankind is credited with putting premium denim on the map. The brand launched in response to a gap in the market for jeans that married a casual, laid-back feel with a luxurious, sophisticated look. By focusing on fabric innovation, unparalleled fit, and intricate details like its signature back-pocket squiggle, the company redefined denim as a coveted fashion item rather than a simple workwear staple. Nicknamed 'Sevens,' the brand quickly gained a following among celebrities and fashion editors, which helped solidify its status as a key player in the rise of California's casual-luxury style.

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