New York-based label known for its colorful, patchwork swimwear and upcycled one-of-a-kind sweaters.
ORIGIN
USA
PRICE TIER
contemporary
Founded in 2016 by Israeli-born, Manhattan-based designer Maayan Sherris, the eponymous label began as a distinctive swimwear brand before expanding into ready-to-wear. Drawing on her background working for The Row and growing up on a kibbutz, Sherris infuses her designs with a sense of community and mindful craftsmanship. The brand is recognized for its playful, well-crafted swimwear featuring intricate patchwork, vibrant colors, and versatile shapes that challenge the hypersexualized norms of the industry. Initially launched as Babes in Bathers, the brand gained viral attention after its suits were worn by the Columbia University swim team for Olympic trials.