Canadian denim brand known for its focus on superior fit, especially for curvy silhouettes. [2, 27]
ORIGIN
Canada
PRICE TIER
contemporary
Founded in 1991 by Michael Silver, Silver Jeans Co. is a Canadian denim brand born from a long family heritage in workwear manufacturing. The company is an extension of Western Glove Works, a Winnipeg-based denim producer established in 1921, giving the brand a deep-rooted expertise in quality and craft. Silver Jeans Co. launched with the mission to provide well-fitting, high-quality denim at a competitive price, first gaining traction with its unisex “Frisco” jean. The brand’s core strength lies in its meticulous approach to fit, offering a wide array of styles engineered for different body types, with a notable emphasis on curvy and plus-size options.