Parisian lingerie house celebrated for its flawless fit, effortless comfort, and elegant, lace-detailed designs.
ORIGIN
France
PRICE TIER
premium
Founded in Paris in 1948 by expert corset maker Madame Simone Pérèle, the brand was born from a vision to liberate the female body without sacrificing comfort or elegance. This mission broke from the restrictive traditions of the time, establishing a new era of lingerie focused on enhancing a woman’s natural shape. Today, the family-run company is renowned for its distinctly French style, combining sophisticated design with an impeccable fit. Every piece is designed in France, using high-quality lace and embroidery from top European houses to create its signature bras, panties, and shapewear.