Italian luxury brand known for revolutionizing fur into a modern, ready-to-wear icon with sophisticated, craft-focused design.
ORIGIN
Italy
PRICE TIER
luxury
Founded in 1990, Simonetta Ravizza emerged from a family heritage in fur to redefine it for a contemporary audience. The Milan-based brand, an evolution of the historic Annabella maison, quickly became known for transforming fur from a formal statement into a versatile, everyday luxury. Simonetta Ravizza's vision blends artisanal know-how with a sophisticated yet casual femininity, creating a complete ready-to-wear line that includes everything from tailored outerwear and leather separates to cashmere knits and silk dresses. The brand is celebrated for its mastery of precious materials, all handcrafted in Italy, and its ability to make even the most luxurious items feel modern and wearable.