Solutions-oriented shapewear and loungewear brand known for its viral inclusive sizing and signature smoothing fabrics.
ORIGIN
USA
PRICE TIER
premium
SPECIALIZATION
UNISEX
Founded in 2019 by Kim Kardashian and Jens Grede, SKIMS revolutionized the shapewear market by rebranding "solutions" as a fashion-forward category rooted in inclusivity and technical innovation. Born from Kardashian’s own history of dyeing shapewear with tea bags to match her skin tone, the Los Angeles-based brand launched with a mission to provide smoothing, sculpting, and supportive garments for every body type.