Australian fragrance brand known for its long-lasting, eau de toilette-strength body mists with playful, personality-inspired scents.
ORIGIN
Australia
PRICE TIER
affordable
Launched in 2023 by founder Luisa Giansiracusa, Smooch Body is an Australian fragrance brand reimagining the body mist for a new generation. Born from a passion for accessible, expressive scents, the brand specializes in fragrance mists that feature a 10% fragrance oil concentration, positioning them as longer-lasting eau de toilette formulas compared to traditional mists. This focus on longevity was a direct response to common consumer complaints about the fleeting nature of body sprays. The brand's core collection consists of scents named after and inspired by the personalities of people in the founder's life, creating a personal and relatable connection with its audience.