soek

Founded in 2019 by friends Mia and Lize on Australia’s Central Coast, SOEK is an eyewear brand rooted in the country's sun-drenched outdoor lifestyle. The founders, driven by a desire to merge style with environmental responsibility, built the brand around accessible, eco-conscious design. SOEK is defined by its use of sustainable materials, most notably 100% FSC-certified timber, recycled plastics, and plant-based bio-acetate derived from castor seed oil.

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