American shapewear and loungewear brand known for its inclusive sizing, body-hugging silhouettes, and minimalist design.
ORIGIN
United States
PRICE TIER
contemporary
SPECIALIZATION
WOMEN
Founded in 2019 in Los Angeles by Kim Kardashian and Jens Grede, SKIMS revolutionized the shapewear and intimates market by centering inclusivity and comfort. Kardashian, leveraging her massive cultural influence and personal experience with shapewear, built a brand that addresses the historical lack of diverse sizing and skin-tone matching in the industry.