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stadium®

New York-based streetwear marketplace known for its curated selection of rare sneakers and its own premium, in-house apparel line.

ORIGIN

USA

PRICE TIER

premium

Founded in 2015 by John McPheters and Jed Stiller, Stadium Goods established itself as a premier marketplace for sought-after sneakers and streetwear. Operating on a consignment model from its SoHo, Manhattan base, the company authenticates and sells rare and limited-edition items, building a reputation for trust in the resale market. This focus on authenticity and a curated inventory attracted significant attention, including features in Complex's 'Sneaker Shopping' series and an investment from LVMH Luxury Ventures. In 2019, the online luxury retailer Farfetch acquired Stadium Goods for $250 million, integrating it into its global platform.\n\nBeyond its resale business, Stadium Goods launched its own private apparel line, STADIUM, in 2021. Designed by Greig Bennett, the line debuted with a premium capsule collection of high-end basics, including varsity jackets and rugby sweaters, intended to complement its core sneaker offerings. The STADIUM brand aims to provide statement pieces for the modern streetwear enthusiast, leveraging the company's cultural credibility and access to a global, fashion-forward audience through its own channels and Farfetch.

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