New York-based menswear label known for its elevated essentials and a design approach rooted in personal storytelling.
ORIGIN
USA
PRICE TIER
premium
Officially launched in 2020 by Marc Kalman, the former creative director for Travis Scott, Still Kelly is a New York-based menswear brand built on instinct and authenticity. The brand first gained attention with a single sold-out graphic hoodie before releasing its debut 39-piece collection, “Boyish,” in 2024. Positioned as an autobiographical love letter to the self, Still Kelly eschews seasonal trends in favor of slow, thoughtful releases that prioritize timelessness and quality. The ethos, “Be your own muse,” reflects its focus on individuality.