Turkish prêt-a-couture label known for its signature origami tulles, avant-garde silhouettes, and digital-forward street-couture.
ORIGIN
Turkey
PRICE TIER
contemporary
Founded in 2016 by Şansım Adalı in Istanbul, Sudi Etuz fuses conceptual prêt-a-couture with bold, avant-garde streetwear. Adalı, who studied fashion design in Brussels and Istanbul, draws heavily from her Turkish heritage and Asian mythology, translating these cultural anchors into striking, wearable art. The brand is celebrated for its signature origami tulles, vibrant color palettes, and voluminous, sculptural silhouettes that bridge the gap between high fashion and street culture. Sudi Etuz's core product lines feature dramatic maxi dresses, sustainable denim, and intricately layered tops, all designed to make a bold visual statement.