A California-inspired beauty brand known for its clean, vegan formulas and cult-favorite Jet Lag Mask.
ORIGIN
United States
PRICE TIER
premium
Launched in 2018 by influencers Marianna Hewitt and Lauren Ireland, Summer Fridays bottles the effortless ease of a California lifestyle. The brand emerged from the founders' search for effective, clean skincare that could soothe stressed, travel-weary skin, leading to their instant-hit debut, the Jet Lag Mask. Summer Fridays creates gentle skincare and simple, hybrid makeup designed for busy consumers who want visible results without irritation. The product range includes hydrating serums, cleansers, and its widely popular tinted Lip Butter Balms, all featuring vegan and cruelty-free ingredients in minimalist, aesthetically pleasing packaging.