the book club

Launched in 2017, The Book Club is an Australian eyewear brand that merges fashion with function for the digital age. The brand was created to address the growing issue of digital eye strain, offering a range of stylish reading glasses and non-prescription lenses that filter 30% of blue light from screens. With a playful and quirky design ethos, frame names are often witty puns on famous book titles, such as "The Art of Snore" and "Grime and Banishment." This literary theme is also reflected in its packaging, which is designed to look like a book.

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