Italian menswear brand from the Boglioli brothers, known for its relaxed, unstructured tailoring and experimental fabrics.
ORIGIN
Italy
PRICE TIER
luxury
Founded in 2014 by brothers Pierluigi and Mario Boglioli, The Gigi emerged after the duo departed their renowned family-run tailoring company. Building on their legacy, the brand operates under the motto “DON’T LOOK BACK,” which is stitched into every garment. This philosophy drives a forward-thinking approach to classic menswear, deconstructing traditional silhouettes to create a more relaxed and comfortable fit. The Gigi is celebrated for its signature unstructured blazers, which are often unlined and feature soft shoulders, blending sartorial craftsmanship with everyday ease.