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the new arrivals ilkyaz özel

Turkish luxury label known for its hedonistic Mediterranean glamour, sequined eveningwear, and bold, party-ready silhouettes.

ORIGIN

Turkey

PRICE TIER

luxury

The New Arrivals Ilkyaz Özel is a Turkish luxury eveningwear label known for its high-octane, hedonistic glamour and Mediterranean-inspired party aesthetic. Founded in Istanbul in 2020 by creative director İlkyaz Özel, the brand was established to inject a sense of "unapologetic glam" into the wardrobes of women who view dressing up as a form of celebration. Drawing from her background as a stylist and her travels along the Aegean coast, Özel’s designs are characterized by a "more is more" philosophy—think floor-sweeping sequins, dramatic feather trims, daring cutouts, and bold, body-conscious silhouettes.

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