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the retro brand

American apparel brand known for its vintage-inspired graphic tees, collegiate licenses, and signature soft tri-blend fabrics.

ORIGIN

United States

PRICE TIER

mid

SPECIALIZATION

UNISEX

Founded in 2004 by Marc Herman in Los Angeles, The Original Retro Brand has built a dedicated following around its mastery of the vintage-inspired graphic tee. Rooted in a deep appreciation for nostalgia and pop culture, the brand specializes in recreating the perfectly worn-in feel of a favorite thrifted shirt. Its signature style revolves around ultra-soft tri-blend fabrics, garment-dyeing techniques, and distressed printing methods that give each piece an authentic, lived-in character from the first wear.

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