the viridi-anne

Founded in 2001 by Tomoaki Okaniwa, a designer who transitioned from painting to fashion, The Viridi-anne is a Tokyo-based label rooted in a dark, intellectual style. Okaniwa, who taught himself pattern-making, brings an artist’s perspective to his work, resulting in collections that favor a brooding, monochromatic color palette and intricate, subtle details. The brand's design philosophy is often linked to the Japanese concept of “wabi-sabi,” finding beauty in imperfection and transience. This is expressed through asymmetrical cuts, distressed materials, and garments that reveal their complexity upon closer inspection.

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