Tween lifestyle brand offering colorful, trend-driven stationery, accessories, and room decor designed for self-expression.
ORIGIN
United States
PRICE TIER
affordable
SPECIALIZATION
KIDS
Founded in 2002 by former Broadway costume designer Cinthia Russiyan, Three Cheers for Girls (3C4G) is a tween lifestyle brand dedicated to colorful, trend-driven accessories and room decor. Originally launched as an extension of a medals and trophies business, the brand shifted its focus to the tween market after noticing the popularity of its friendship-themed products. In 2019, 3C4G was acquired by Baltimore-based craft and activity company Make It Real, expanding its global reach while maintaining its core identity.