tiffany true

Launched in 2018 by Tiffany & Co. under the creative direction of Reed Krakoff, Tiffany True represents the house’s first new engagement ring design in nearly a decade. Krakoff, a seasoned designer who brought a fresh, modern perspective to the heritage jeweler, envisioned a ring that reflects contemporary love through clean, architectural lines. The collection is defined by its proprietary Tiffany True cut—a square mixed-cut diamond engineered to maximize brilliance and contrast by exposing more surface area on the main facet.

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