Australian label delivering viral, body-con partywear and trend-heavy staples for the Instagram generation.
ORIGIN
Australia
PRICE TIER
mid
Founded in 2007 by sisters Alana and Stevie Pallister, Tiger Mist began as a brick-and-mortar boutique in Melbourne before transforming into a global e-commerce juggernaut defined by its early mastery of social media. Rooted in the founders’ instinct for viral trends, the brand caters to the "always online" Gen Z woman with a wardrobe centered on high-octane glamour and unapologetic confidence.