tita

Founded in 2023 by Martha Upton in Los Angeles, Tita emerged from a personal desire for nipple covers that didn't just hide under clothing but could be celebrated as part of an outfit. Upton, recognizing a gap in the market for intimates that are both functional and fun, launched the brand to offer a playful alternative to traditional nude pasties. Tita is known for its signature reusable silicone nipple covers, which come in cheeky, eye-catching shapes like butterflies, stars, and shells, alongside classic circular options.

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