French-Japanese diffusion line known for its playful, youthful take on classic Parisian style, inspired by Tokyo street fashion.
ORIGIN
France
PRICE TIER
contemporary
Launched in 2009, To b. by agnès b. is the spirited, youthful diffusion line from the iconic French designer Agnès Troublé. Created with Japanese youth culture in mind, the collection translates the parent brand's signature Parisian chic into a more playful and accessible language. The line is defined by its fusion of French elegance and Tokyo's vibrant, 'kawaii' street style, resulting in a unique 'Tokyo-Paris' look aimed at teenage girls and young women.