tonies

Founded in 2013 in Düsseldorf, Germany, by fathers Patric Faßbender and Marcus Stahl, Tonies was born from a desire to create a screen-free, durable alternative to scratched audio CDs. The brand pioneered a new category of interactive audio entertainment with the Toniebox, a soft, cube-shaped speaker designed for independent play. By placing hand-painted, magnetic figurines—called Tonies—on top of the box, children unlock a world of stories, music, and educational content. The brand’s core product lines include the flagship Toniebox, a vast library of licensed characters, and Creative-Tonies that allow families to record their own custom audio.

See more