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tori richard

Hawaiian resort wear brand known for its signature cotton lawn fabrics and globally inspired, art-driven prints.

ORIGIN

United States

PRICE TIER

premium

Founded in 1956 in Honolulu, Hawaii, by Mort Feldman—an apparel manufacturer who translated his passion for Asian antiques into textile art—Tori Richard is a defining name in elevated resort wear. Originally launched as a women’s high-fashion line, the brand introduced its signature men’s aloha shirts in 1969, which quickly became its hallmark. Tori Richard is celebrated for its proprietary cotton lawn fabric, prized for its lightweight, breathable feel in tropical climates, and its meticulously engineered, globally inspired prints. The brand’s aesthetic bridges the gap between traditional Hawaiian motifs and sophisticated, art-driven design, appealing to a discerning audience seeking refined vacation wear.

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