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torrid

American retail brand specializing in trend-driven, size-inclusive apparel and intimates designed specifically for curvy women.

ORIGIN

United States

PRICE TIER

affordable

Founded in 2001 as a spin-off of Hot Topic, Torrid has grown into a dominant force in the American plus-size fashion market. Headquartered in California, the brand was created to address a significant gap in the retail landscape by offering trend-driven, well-fitting apparel for women wearing sizes 10 to 30. Rather than simply scaling up straight-size patterns, Torrid built its identity around meticulous fit-testing on plus-size models, ensuring that its garments flatter and support curvy bodies. The brand’s core product lines include everyday denim, soft knits, activewear, and a highly popular intimates collection, all designed with comfort and proportion in mind.

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