true tribe

Founded in Paris by Alexandre Sundberg in 2017, True Tribe is a luxury menswear label built on a philosophy of escaping to nature and reconnecting with oneself. Inspired by the founder's travels and a mantra of "Bare Minimum," the brand creates versatile, functional essentials designed for movement and freedom. The collections center on sophisticated activewear and swimwear, with the 'Neat Steve' swim shorts being a signature piece. All garments are crafted from high-performance, sustainable materials, primarily ECONYL®, a regenerated nylon made from fishing nets and other plastic waste collected from the ocean.

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