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ttt msw

Tokyo-based streetwear label known for its genreless, genderless approach and playful, elevated basics.

ORIGIN

Japan

PRICE TIER

contemporary

SPECIALIZATION

UNISEX

Founded in 2013 by Shota Tamada while he was studying at Tokyo's Bunka Fashion School, TTT MSW (which stands for "Ten To Ten Men's Street Wear") has emerged as a defining voice in Japan's contemporary fashion scene. Tamada's vision centers on a "genreless, genderless, and borderless" approach, creating pieces that blur the lines between casual streetwear and refined tailoring. The brand is celebrated for its elevated basics with a twist, characterized by graphic knits, bold color palettes, and relaxed silhouettes that draw heavily from music and youth culture.

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