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ulrich lang new york

Niche fragrance house fusing contemporary photography with eclectic, unisex scents.

ORIGIN

USA

PRICE TIER

luxury

Founded in 2003 by former L'Oréal executive Ulrich Lang and Britt Biegelsen, Ulrich Lang New York was one of the first niche fragrance houses to explicitly link scent with contemporary photography. Based in Greenwich Village, the brand approaches perfumery as an artistic medium, where each fragrance is conceptualized alongside a specific photographic image that inspires its mood and packaging.

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