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usm

Swiss heritage brand known for its iconic modular steel furniture and timeless, industrial-leaning design.

ORIGIN

Switzerland

PRICE TIER

luxury

Founded in 1885 in Münsingen, Switzerland, USM began as a hardware and locksmith business before transforming into a global design icon under the guidance of Paul Schaerer and architect Fritz Haller in the 1960s. The brand is defined by its signature USM Haller system, a pioneering line of modular steel furniture originally conceived for the company’s own open-plan offices. Rooted in Swiss precision engineering, the brand’s aesthetic is distinctly minimalist and industrial, characterized by chromed steel tubes, signature brass ball joints, and powder-coated sheet metal panels available in a classic spectrum of colors. USM caters to design-conscious consumers, architects, and businesses seeking adaptable, lifelong investments.

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