vasic

Founded in 2015 by former hairstylist Kanoko Mizuo, Vasic is a New York–based handbag label that bridges Japanese refinement with American functionalism. Operating between New York and Tokyo, the brand was established to create "the standard handbag"—a versatile, everyday staple that transcends seasons. Mizuo, who lacks formal design training but possesses a sharp eye for city living, built the brand’s identity around clean silhouettes, playful materials, and a signature knot detail, most famously seen on the cult-favorite 'Bond' bucket bag.

See more