Italian womenswear brand known for its unexpected silhouettes, premium fabrics, and bold, contemporary approach to everyday dressing.
ORIGIN
Italy
PRICE TIER
contemporary
Founded in 2004 in Italy by designer Luigi Midulla, Via Delle Rose (often stylized as #VDR) was established to challenge conventional womenswear with a bold, contemporary perspective. Midulla, bringing decades of fashion expertise, envisioned a brand that balances striking aesthetics with everyday wearability. The label is characterized by its unexpected silhouettes, dynamic use of premium fabrics, and distinctive details like intricate embroideries and geometric patterns.