An American direct-to-consumer brand known for stylish, accessibly priced watches and accessories.
ORIGIN
USA
PRICE TIER
contemporary
Founded in 2014 by three friends—Tim Nybo, Aaron Hallerman, and Sean Agatep—Vincero is a San Diego-based, direct-to-consumer brand created to fill a gap in the market for affordable, stylish timepieces. The company, which also offers eyewear, jewelry, and leather goods, was launched via a Kickstarter campaign with the aim of challenging the sub-$500 watch market dominated by established brands. Vincero's design philosophy combines classic and modern elements, using materials like stainless steel, Japanese movements, and Italian leather and marble.