California-based swimwear brand known for its sustainable fabrics and modern, minimalist designs.
ORIGIN
United States
PRICE TIER
premium
Founded in 2000 by California native Amahlia Stevens, Vitamin A is a swimwear brand built on the principle that style and sustainability are inseparable. Stevens, who previously designed for Patagonia, was inspired to bring eco-consciousness to the fashion world, pioneering the first luxury swim fabric made from recycled fibers, known as EcoLux™. The brand's design sensibility is rooted in a '70s California beach glamour, focusing on simple shapes, flawless fit, and an effortless, natural sexiness. This approach has garnered a loyal following who appreciate the blend of feminine design with sustainable innovation.