California-based sustainable swimwear brand known for its trendy, limited-edition pieces crafted entirely from deadstock fabrics.
ORIGIN
United States
PRICE TIER
affordable
Founded in 2017 in California, VYB Swim was incubated by RAJ Swim—a heritage swimwear manufacturer with over 50 years of industry expertise. Spearheaded by a team of millennial women including Holly Harshman and Britt Kuhn, the brand was born from a desire to reduce industry waste by utilizing the factory's extensive library of deadstock materials. This eco-conscious approach allows VYB to produce limited-edition runs, ensuring that once a specific fabric is depleted, the design is retired.