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wolf & whistle

London-based lingerie and swimwear brand known for its vintage-inspired prints, inclusive sizing, and affordable designs.

ORIGIN

United Kingdom

PRICE TIER

affordable

Founded in London in 2012 by Emma and Louise, Wolf & Whistle is a lingerie, swimwear, and activewear brand designed to make women feel confident and empowered. Operating under the Playful Promises umbrella, the label has built a reputation for delivering bold, vintage-inspired silhouettes and original digital prints at an accessible price point. The brand’s core product lines—ranging from strappy, cut-out lingerie sets to plunging swimsuits and supportive activewear—are characterized by their playful aesthetic and flattering cuts.

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