London-based womenswear label known for its innovative silicone knitwear, voluminous silhouettes, and pastel-hued architectural designs.
ORIGIN
United Kingdom
PRICE TIER
premium
Founded in 2014 by Chinese-born, London-based designer Xiao Li, the eponymous label emerged after the designer’s graduation from the Royal College of Art and subsequent wins at the Diesel International Talent Support and LVMH Prize shortlist. Rooted in a desire to redefine traditional knitwear, the brand is celebrated for its "marshmallow" aesthetic, which blends soft, pastel-hued yarns with molded silicone to create voluminous, architectural silhouettes.