Italian millinery brand known for its handmade hats that blend traditional artisan techniques with a contemporary, sculptural design.
ORIGIN
Italy
PRICE TIER
luxury
Founded in 2009 by milliner and designer Dana Jauker, Yesey is an Italian brand dedicated to the art of hat-making. With a background rooted in the creative worlds of theater and dance, Jauker established the brand to preserve traditional artisan techniques in a modern context. Each hat is entirely handmade in the brand's Bologna workshop, using natural materials like felt and straw that are steam-shaped on a historic collection of wooden blocks. This commitment to slow, precise craftsmanship results in sculptural and wearable pieces that feel both timeless and distinctly contemporary.