Japanese label known for its unisex, minimalist knitwear and oversized silhouettes inspired by contemporary art.
ORIGIN
Japan
PRICE TIER
premium
Founded in 2018 by Norio Terada, YOKE is a Tokyo-based fashion label built on the concept of “connection.” The name itself refers to the connecting parts of a garment, and the brand’s philosophy extends this idea to the relationships between materials, production processes, and the wearer. After graduating from the prestigious Bunka Fashion College and gaining experience at several Japanese brands, Terada established YOKE to create sophisticated, unisex items that add a contemporary essence to standard wardrobe pieces. The collections are known for their clean lines, muted color palettes, and refined textures, with a focus on high-quality knitwear and oversized, versatile silhouettes.