yosi samra

Founded in 2008 by second-generation shoe designer Yosi Samra, the eponymous New York brand revolutionized practical footwear for women. Growing up in his father's shoe factory, Samra developed a deep understanding of craftsmanship, which he applied to solve a common problem: the discomfort of high heels. He created the original foldable ballet flat, a stylish and convenient shoe that could be easily packed away. The design quickly gained a following for its blend of comfort, function, and fashion-forward details, using high-quality materials like genuine leather.

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