zouk

Founded in 2016 in Mumbai by Disha Singh and Pradeep Krishnakumar, Zouk emerged from a desire to bring traditional Indian craftsmanship into the modern lifestyle space. The brand was born after Singh noticed a gap in the market for functional, everyday accessories that celebrated Indian heritage without feeling outdated. Zouk is defined by its signature blend of vibrant, handcrafted Indian fabrics—such as Ikat and Jute—paired with PETA-approved vegan leather.

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