What it is: An ultra-pigmented, fiber-infused mascara that amps up lash volume to the max. Formulation Type: Volumizing Ingredient Callouts: Free of parabens, phthalates, sulfates SLS & SLES, and contains less than one percent synthetic fragrance. It is also gluten-free. What Else You Need to Know: High Impact High-Fi™ Mascara amps up lashes for more volume, instantly. The lightweight gel formula is full of dimensional fibers that are deposited throughout lashes with every swipe, turning up volume to the max. It is ophthalmologist tested and safe for sensitive eyes. Clinical Results: In a clinical test on 31 women: - 230% more volume, instantly In a consumer test on 166 women, after using product for 1 week: - 96% saw significant impact after 1 application - 98% say lashes look dramatically darker