Favored by Italian barbers, this creamy, softening lather formula protects all skin types, cools the skin and gives a truly exceptional shave. "I set out to find a shaving cream that gave the closest, coolest shave on earth. My search landed me in Italy, where I discovered one of the most incredible shaving formulas known to man." - Ian Ginsberg (Third Generation C.O. Bigelow Proprietor and Pharmacist) Made in Italy Paraben-Free Not tested on animals