Clinically proven to neutralize brass*    Infused with ultra violet pigment, known to tone, this creamy, conditioning formula delivers salon-fresh results to blonde hair. Brassy tones are removed for perfectly bright, cool-toned hair that’s shiny and soft. Set the tone for beautifully blonde hair.     Size: 10 fl oz   *Clinically tested as a system with Tone it Down Blonde Shampoo.