Backed by customized hair & scalp complexes designed for the needs of thinning or damaged hair, this shampoo provides an instant hair boost & energized scalp with zero product buildup. Featuring Niacinamide for scalp care, Rice Protein for shine & Microgreens for phytonutrient benefits, its vitamin-packed formula helps reduce fallout for a fuller & healthier look over time. Plus, it’s free from any unnecessary ingredients, like pearlizing agents, that can weigh hair down. Why You'll Love It Cleanses without weighing hair down for natural volume Exfoliates & energizes scalp to support a healthy hair environment Helps reduce hair fallout & product buildup Backed by proprietary hair & scalp complexes Suitable for color-treated or keratin-treated hair Sulfate-free with rich, juicy lather Uplifting, invigorating scent with subtle notes of violet, iris & sandalwood Cruelty-free Research Results Consumer Perception Study: In a consumer study:  91% saw boosted, fuller hair94% felt scalp was healthier*Based on a consumer study with GrandeHAIR Full Boost Shampoo & Conditioner with 34 subjects. Results may vary.