Meet Billie Brightpaw, our brand-new character balloon created for our 100th Parade. She is a curious companion with a magical glowing paw and red star that guides her on extraordinary adventures. Created to commemorate this once-in-a-lifetime milestone, the 100th Macy's Thanksgiving Day Parade collection captures the nostalgia, joy, and wonder of the Parade while honoring the cherished memories that have made it a beloved holiday tradition for generations. Add lighthearted whimsy to a bag, purse or backpack with this Macy's charm, an adorable plush bear who commemorates that 100th Thanksgiving Day Parade.