Black Baccara Hair Multiplying Shampoo is a luxurious and restorative treatment shampoo that boosts hair's growth cycle for stronger, fuller hair. Fortified with miriam quevedo's Multi-Bond Strengthener, it repairs and creates new bonds to reverse hair fiber damage caused by chemical, thermal, environmental and mechanical aging back to virgin-like hair. It optimizes Natural Moisturizing Factors (NMF) and balances microflora for superior hydration and improved scalp health. Exclusive Black Baccara Rose Youth Concentrate and Fresh Rose Stem Cells prevent hair growth disturbances caused by environment and lifestyle, leaving hair noticeably stronger, thicker and healthier with each use.